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Blue Campaign is a national public awareness campaign, designed to educate the public, law enforcement and other industry partners to recognize the indicators of human trafficking, and how to appropriately respond to possible cases.

Need some inspiration? Here are a few ways you can participate in #WearBlueDay on January 11th:

  • Snap a selfie. Have you picked out your outfit yet? We encourage you to wear blue (whether that’s a shirt, uniform, or hat), take a photo of yourself, and post it to social media using #WearBlueDay. Encourage your friends, family, and colleagues to do the same.
  • Share a video. Create a video message explaining why you are participating in #WearBlueDay. Post it on social media with #WearBlueDay and encourage your friends, family, and colleagues to do the same.
  • Take a group photo. You don’t have to be in person to take a group photo! Use one of your regular virtual meetings to encourage participation in #WearBlueDay and take a screenshot to post on social media. If you do gather in person for a #WearBlueDay photo, practice social distancing, wear a mask, and follow local guidelines to keep each other safe.
  • Challenge your friends, family, or colleagues. Encourage your friends, family, or colleagues to get creative with their #WearBlueDay photos – while practicing social distancing – and see who comes up with the best picture. Remember to share on social media with #WearBlueDay!
  • Light up a landmark. Los Angeles City Hall was lit blue and Mayor Eric Garcetti tweeted a photo of it with #WearBlueDay. Work with your local government to light a capitol building, landmark, or bridge blue to raise awareness of human trafficking. Use social media to post photos of the landmark with #WearBlueDay and why it’s lit in blue.
  • Host a virtual event. Organize an online event, such as a panel discussion or documentary viewing, to foster discussion about human trafficking and how to recognize and report it. Encourage attendees and participants to wear blue and share photos on social media. Don’t forget to use #WearBlueDay.